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기타인문학

Musique, Viralité et engagement dans les réseaux sociaux

EPISTÉMÈ 2023;30:23-44.
Universite Sorbonne Paris Nord, LaRA ICD
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Music on social media is a relatively new area of research. After examining the concept of engagement (Mayol, 2023), the concept of virality seems to be directly related. This research article aims to explore and analyze the role of music in social networks, with a focus on connections in virality and engagement. By thoroughly reviewing the existing literature, we hope to understand the characteristics of viral music tracks and how they are shared and spread.

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